Analysis of value-added printing applications

Value-added printing is the most talked about vocabulary in the printing market in recent years, and it is also the trend of today's printing companies seeking new development. Value-added printing can be understood as a differentiated printing that is different from general printing. It mainly includes three aspects: original value-added printing, basic value-added printing and innovative value-added printing. The first two are basically through scientifically improving productivity and fine management, improving printing quality, and reducing printing costs, so as to achieve the ultimate goal of maintaining business volume and increasing profits; and innovative value-added printing is to increase by expanding printing and post-press processes Finishing the surface of the printed matter and improving the value of the product to improve the overall level of the printed matter, that is, the realization of value-added printing services. Such as UV printing, three-dimensional printing, metal printing, anti-counterfeiting printing, online glazing, online cold stamping, wire die cutting, etc. are all among them. At this year's drupa 2012 exhibition, innovative value-added printing services have also become the main display project of the printing city.

PrintCity is centered on manroland, which combines various excellent technology, consumables and equipment suppliers in the industrial chain to show the audience a series of value-added printing concepts at the drupa exhibition. The main cooperative companies of Printing City include BOBST, eltosch, Esko, KURZ, manroland, MERCK, MetsaBoard, SunChemical, UPM (Oufen Huichuan), GREBE GROUP, Oce, Sappi, Procemex, MEGTEC, etc.

At Drupa 2012, the printing city still appeared in front of visitors with a fresh attitude. With the purpose of ability integration, she exhibited a value-added packaging and printing sample display book launched by many alliance members. The brief introduction of participating member companies is as follows.

BOBST: BOBST is the world's top supplier of high-quality mechanical equipment and services to folding carton, corrugated board and flexible material packaging plants. The products are mainly divided into coating and lamination (coating and mounting, etc.), printing (flexo and gravure), conversion online (die cutting and paste box, etc.).

eltosch: Eltosch is an innovative supplier dedicated to the heat source, infrared and UV technology, drying and curing processes in the image industry. Its UV and drying technologies include dual laser cold UV curing process, WhiteCure opaque white curing technology, efficient UV fiber optic technology and EcoDirect thermal nozzle economical drying technology. Eltosch provides systematic solutions for high-demand drying and curing applications.

Esko: Esko provides brand owners, retailers, designers and packaging manufacturers with work creation, pre-production, automation, quality assurance and collaborative software, ranking among the best in the global market. Its CDI flexo computer plate imaging equipment, Kongsberg small batch conversion, and sign finishing system complete the product portfolio in the packaging, labeling, signage, and display industries. The company provides a range of workflow, automation, and quality assurance solutions for the commercial printing and publishing market, as well as the Enfocus PDF toolkit for graphic designers and print production professionals.

KURZ: Kurz is the world's leading supplier of blanching technology. Its hot foil is widely used in various products, including greeting cards, electronic devices, household appliances, cosmetics, textiles, furniture, auto parts and many other daily necessities. In addition, Kurz also provides a series of products such as hot stamping molds and hot stamping machines.

MANROLAND: The German company Manroland is the world's largest supplier of web printing presses and the world's second-largest manufacturer of flat sheet printing presses, and is well-known worldwide. Its web offset presses, sheet-fed offset presses and digital printing systems are the main production equipment for publication printing, commercial printing and packaging printing. As a subsidiary of Man Group, after a long history of 151 years of development, the Man Roland brand has laid a solid foundation in the world printing industry.

MERCK: Merck is a global pharmaceutical and chemical company. The pharmaceutical business includes innovative prescription drugs and non-prescription drugs. The chemical business provides professional products for electronics, printing, coatings, cosmetic raw materials, pharmaceuticals, and biochemical technologies.

MetsaBoard: MetsaBoard is a leading company in the new European forest carton, and she is also the world's top manufacturer of coated white-faced kraft paperboard and a major paper supplier. Provide the ultimate solution for consumers, retail packaging, graphic companies and office use.

SunChemical: SunChemical is the world's largest manufacturer of printing inks and pigments, and a major provider of packaging, publishing, laminating, plastics, and cosmetic materials. She also provides products in other industrial market areas, such as electronic materials, special coatings, sign protection and product certification technology.

UPM: Oufen Huichuan is a leader in the new forest industry, leading the new bio-forest industry towards a sustainable future. Basic business includes business based on fiber and biomass, recyclable raw materials and products. Offenrich's business covers six separate areas: energy, pulp, forestry and sawn wood, paper, labels and plywood.

GREBE group: GREBE belongs to the world's most important coating system manufacturer. The company is very innovative to market their products. Various types of materials such as metals, plastics, wood, glass products, paper and cardboard, ceramics, rubber, etc. are using their coatings. A large number of key customers will have no adhesion and high heat resistance processes used in daily household goods industry, furnace industry, The railway vehicle industry, the military technology industry, and the use of radiation-reinforced paint systems in different areas of the furniture and flooring industries.

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