How to simplify the design of gift packaging

The social economy is constantly developing, the quality of life of the people is constantly improving, and gifts of gifts are becoming more and more common. Based on this, the packaging design of the gift is also gradually developed from the quality and price to the trend of fashion. Under the guidance of this situation and consumer attitude, many consumers began to shift their consumer hobbies to the luxury aspect of gift packaging, but reduced the practical value of gifts.

The over-packaging of gifts has caused a serious waste of money. With the diversification of packaging materials and packaging design, the consumption of packaging materials is also increasing. All kinds of packaging materials used in over-packaging design have not been recycled and reused in time, resulting in excessive waste of funds.


Similarly, excessive packaging design has also caused environmental pollution. Such as pollution caused by packaging materials or packaging containers, pollution packaging caused by packaging waste and pollution of the production process. Excessive packaging design makes environmental pollution even worse.


Today, as environmental pollution issues are increasingly valued, packaging designers should pay more attention to green design and simplified design. We should rectify the chaos created by the over-packaging of gifts from the following aspects:


1. Improve the legal system of packaging design and rectify the excessive packaging from the legal level. The state should control the prevalence of over-package design through economic means and advocate a simple gift packaging plan.


2. Change the consumer's consumption concept and improve the consumer's concept from the perspective of thinking. We should increase publicity in the society and guide rational consumption concepts.


3. To cultivate the correct gift values ​​of consumers, it is necessary to abandon the style of packaging design that is too luxurious and implement simplicity.


From the overall view of gift packaging design in China, most of the gifts still take the path of luxury and waste in packaging design. In the face of such a gift packaging design environment, we should recognize some things from the thinking, change some of the usual practices, do our utmost to maintain the natural environment on which we live, and make the packaging design of gifts green and simple. The road to environmental protection.

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