Create the beauty of the design

What should we do?

Awakened from the long dream of history, we regret to find that we are still designing one of the dribbles in the long river.

We are not geniuses. We can't wave our sleeves and the world should. Most of us are incapable of creating an epoch-making design revolution. Throughout the so-called design revolution, it is a farce. In the future, we will shoulder the heavy burden of the rise of the motherland’s industry and its entry into the international market. Small people will need to feed their families and at least one person to feed the whole family and not be hungry. Therefore, down-to-earth and face-to-face life are our top priority.

Grasping the pulse of the market and keeping up with the trend of the times is the most basic requirement for an ordinary designer. Our goal is for the time being - design a product with 60 points.

This passing score is actually difficult to achieve. At present, few large companies in China can now achieve 60 points in the international market.

This 60 points requires the designer to have a keen insight and abstract ability, and these capabilities are difficult to develop by theory. Only by doing more, doing more, and more failures in the real market will we be able to hone it out.

Several graduating classmates joked -- and when I wait for me to work on this third company, my ability will rise again.

Announce their experience in exchange for capitalists’ tears:

Summarize the current popular modeling elements to do more with less
Attention to detail

Familiar with the craftsmanship, make sure no mistakes can go wrong

Know that your design will be outdated next year

Believe in your abilities, at least verbally, not shy...

Third, on the form and function

Regarding the question of form and function, I also think about it many times. Designing as an art of creation, the two must be combined into one. The formal design with no function is a burdensome decoration, and the functional design with no formality is a shameless thing.

However, I thought that the two did not have high scores.

Why do you want to split the time? Even if you have divided the primary and secondary times, what can you do with success?

If the form and function are nothing more than a matter of method and problem, where to start, we can boldly and confidently choose.

Forms do not have to fully follow the function, and the function does not have to completely let it be in form. In the design of different products, the concrete treatment of specific issues is the style of seeking truth from facts.

So what should I do?

I thought that it was precisely what I did not know how to really approach the facts.

We do not need to know which of the two is important, but the importance of forcibly defining one aspect will only lead to a culture of study, which is detrimental to design progress and learning.

In the actual design case, we only need to know that both are important enough. Just as people have thousands of faces, they are different; products also have different attributes and focuses.

Machinery, tools, etc. can be regarded as functional products, the form can be followed by retreat;

Home appliances, furniture, etc., which count as half of the functions and forms, are important in both aspects;

Jewelry, display, etc. belong to the category of priority, the function is very simple, without much consideration.
......
Among these, there are many categories, some of which are closely related to their functions and forms, such as industrial machinery; some products function in the kernel, and forms can be relatively free, for example, IT products... In this way, the form and function The struggle is even more cluttered and unnecessary. In the end, it is necessary to talk about things and work step by step.

After all, design is about inspiration. When irreconcilable contradictions occur between form and function, the trade-offs can be based on intuitive assumptions and then carefully verified. All are based on the principle of satisfaction and moderation.

This is the "satisfaction principle" that I like more.

Fourth, I do not believe a word <br> <br> design distinction that progress and backwardness, in the course of history, functionalism and the other is just a branch - and now we streamlined style perhaps better than Sanxingdui secretive curve more convincing.

Looking at the design of Italy 50 years ago, we get the same dirt as we do now, but we have to admire it – just as we admire the four-eyed sheep and the terracotta warriors. It was a testimony of the era and the essence of the time. We believe that after 10 years, our Apple computers will be more dross than they are.

In the embrace of the market, designs only feel turbulent and refreshed, and what our designers want to do is to be grateful to them and move toward them. The timeliness of design is the reason for our existence.

Science can continue to accumulate and progress, and design only recognizes genius. If I had the good fortune to learn about the Pyramid or the creator of the Sanxingdui, I would pay him more than ten times his tears. (Text / Yellowstone)