Ofo, Moby shares the IoT technology used by bicycles. He used it for catering cashiers two years ago.


1. Simplify the cashier process with the Internet of Things

“I have been using the Internet of Things for 16 years after sharing bicycles. I have been studying how to use the Internet of Things to simplify the cashier process in 15 years.” Food founder Wang Dehan said.

Food is a saas-level software company that specializes in IoT restaurant cashiers. Founder Wang Dehan is one of the earliest restaurants and gold diggers in Hangzhou. He opened dumpling shops and cafes. The PAD order he made in 2012 was the earliest form of self-service ordering. At that time, Huanglong Hotel used their technology.

It is reported that in 2013, there were only 2.9 million restaurants in the country, reaching 6 million in 2016, and doubling in three years. The store means more competition. In the face of competition, it is very important to streamline processes and improve efficiency.

"Now do the renting of dining rooms, artificial high, high raw material prices, low efficiency, low gross profit, want to earn money must reduce people, improve people's effectiveness." In Wang Dehan's view, the Internet of Things cashier must be a trend.

The traditional way of collecting cash is that the waiter takes the menu and waits for the customer to order. After entering the cash register, the small ticket machine prints the small ticket. The kitchen drinks according to the small ticket. After the meal is finished, the customer pays the bill at the checkout counter before passing the checkout. . The function of the cash register is to record the order of the order and inform the chef to eat.

The interesting solution for eating is to pay for the order by scanning the QR code, depositing the information into the cloud, and sharing the cloud information on the IoT ticket machine of the kitchen, and notifying the kitchen to issue the order. “The direct connection between the guest and the kitchen, the cash register and related processes are all saved, and the waiter can concentrate on service and clearing the station.”

The central kitchen simplifies the processing of the restaurant, and the steak cuts simplify the dine-in process. Wang Dehan hopes to use the IoT cashier to streamline the cashier process.

2. Low cost to solve the problem of cashier

The cloud algorithm technology combined with the Internet of Things solution not only improves the service efficiency of the restaurant, but also reduces the cost.

According to Wang Dehan, some mature cash registers on the market now have a price of around 5000-7000/set. If the Internet cable and decoration are counted, the cost of the checkout counter will be higher. But these can be saved in the fun shop.

"The cost of eating a small ticket machine is only 1/10 of the cost of a traditional cash register + small ticket machine. I believe it will be more liked by small and medium-sized food and beverage owners." Wang Dehan said. The average 800/store quotation has made his promotion team very fast. As of July 13, 2017, the food has already served 4,600 stores in 17 cities across the country, and 80% of them are small and medium sized restaurants under 200 square meters. .

"All of our cashier programs have tried and stepped on a lot of pits. The cash register is going through the network cable, Bluetooth printing, wifi printing, after the kitchen display monitor... Finally found that the province can be saved, but the kitchen ticket machine can not The first is that the waiter has to send a small ticket to the meal, and the second is that the cost of the display in the kitchen is too high. I think that this is the simplest solution for the future restaurant cashier, and it must be the final plan."

According to the latest information, the number of Chinese food and beverage outlets reached 6 million in 2016, of which small-sized catering accounted for 60%, medium-sized catering accounted for 30%, and large-scale catering accounted for 10%. Regardless of the size of the store, there are problems with old cashiers, expensive cashiers, and troubles with cashiers. Solving these people’s problems is something that is fun and doing.

In addition, the difference between the cash register of the Internet of Things and the cash register of the cash register is not only in the cost of acquisition, but also the difference between training cost and maintenance cost.

“Generally speaking, at present, a store is loaded with a cash register. It needs to go through the wiring, machine installation, commissioning and training. It takes 1-2 days to go through the whole process. The fun installation and training time is less than 15 minutes.” Wang Dehan Said, "In terms of maintenance, the cash register itself has many uncertain factors such as hardware aging, system upgrade, network cable, etc. Once there is a problem, people need to go to the store for repair, or send it back to the manufacturer, the time cost is very high. The food is interesting. Cloud services rely mainly on remote maintenance in the background to solve problems."

3. Mainly attack the second and third tier cities, so that there is no hard-to-open restaurant in the world.

At present, scanning code ordering is the first step in eating and catering. After helping the restaurant to become a smart restaurant through low-cost upgrades, the food will be interesting in the second and third tier cities, and data for small and medium sized restaurants.

“Now many chain brands in first-tier cities have their own planning department, CRM software, full-time operation and marketing. But in the second and third tier cities, most small and medium-sized food and beverage outlets have no system and manpower to do. And the current first-line catering brands are The use of data marketing, smart cash registers, and smart restaurants is similar to the “steam age” people's exploration of new power, while the second and third tier cities are basically in the most primitive state, which is a great opportunity.” Wang Dehan aimed at second and third tier cities, he He said that he not only needs to be the most cost-effective cash register software, but also the cash register software that best understands small and medium-sized restaurants.

"I am very silky, I have opened a dumpling shop and have done a small cafe. We are too aware of what a small and medium-sized restaurant below 200 square meters needs. At present, many of our interesting services are husband and wife stores. The boss wants to burn every day at noon. Vegetables, ordering, cashiers, cash registers, thousands of dollars, one can not afford to buy, hard work." Wang Dehan said. His plan to do Taobao in the cash register software is good, so that there is no hard-to-open restaurant in the world.

“And the number of small and medium-sized customers is growing, we can get more complete, higher frequency, and larger consumption data than large-scale catering, thus becoming the largest catering consumption data entry.” In his view, the data can be extended. Similar to the food and beverage supply chain, food and beverage, and other services markets with huge imagination.

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